JOHN-PAUL HOANG
Now accepting job offers! For a limited time only! Don't miss out on an incredible opportunity to hire an awesome young talent!
(714) 723-8037
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WHATÂ THE HECK IS A JOHN-PAUL?
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Cal State Fullerton c/o 2017
B.A. Business Marketing
Vietnamese
Orange County
Proud Father of an Australian Shepherd
Follow @chance.the.aussie on Instagram!
Fun Fact: I briefly starred in GTA's music video for "Get It All"
Skip to 1:16 and 1:31 but don't blink or you'll miss me!
RESUME
Introduction
I recently graduated from California State University, Fullerton with a degree in Business with a concentration in Marketing. My goal is to become a digital marketer in the entertainment and lifestyle industry and my road to achieve this goal has consisted of interning for the Anaheim Packing District, Susan G. Komen, Fullscreen Media and now Warner Brothers Entertainment.
I believe that my passion to learn more about the industry, my drive to enhance my skills as a marketer and my commitment to further better myself and your company makes me an ideal candidate for your position. I was an intern at Warner Brothers Pictures in the Digital Marketing department. Daily, I collaborate with the Executive Vice President to create the best marketing strategies to increase the audience and awareness of our upcoming films. More specifically, I focus on the influencer marketing aspect of our film campaigns. I am able to coordinate directly with talent for social media efforts. I am able to do this very well with prior experience with influencer marketing and content creation at Fullscreen Media, where I worked directly with top influencers such as Eva Gutowski, Tana Mongeau, and others to promote their national tours.
I would love the opportunity to discuss any employment/internship opportunities!
DIGITAL MARKETING COORDINATOR
INNOCEAN Worldwide
June 2017 - Oct 2017
• Producing display, rich media, and dynamic banners for desktop and mobile platforms.
• HTML5 Feed management and development for Hyundai & Genesis Brands.
• Familiar with Google DoubleClick QA and trafficking processes and IAB Standards.
• Experience with triple-vendor bidding process
• Clients/Sponsors include: Hyundai, Genesis, NFL, NCAA, Amazon.
DIGITAL MARKETING INTERN
Warner Bros. Pictures
January 2017 - April 2017
Managed and created content on the fly at premieres, press junkets, and media days
Generated competitive research overviews on film campaigns to contribute towards marketing strategy
Sorted and interpreted data spreadsheets using Excel and report results to executive marketing team
Provided targeting, budgetary and other campaign recommendations to digital and analytics team
Helped develop and managed digital marketing campaigns for films (LEGO Batman, Fist Fight, Unforgettable, Dunkirk, King Arthur: Legend of the Sword, Kong: Skull Island, CHIPS)
MARKETING INTERN
Fullscreen Media
September 2016 - January 2017
Tracked social media using analytics and report results and new ideas to marketing team
Worked collaboratively to plan, set up, run, optimize and analyze campaigns on Social Media
Effectively developed relationships with clients, creative agencies, and social media partners
Partnered with companies such as YouTube and AT&T with new marketing initiatives
Collaborated with top tier YouTube influencers to promote current campaigns
MARKETING & SALES DIRECTOR
PHYSX Promotions
December 2015 - Present
Facilitate design and purchase orders to fulfill the needs of clients and meet marketing goals
Consult client and cater to their marketing and promotional needs to increase company’s awareness & sales
CHIEF COMMUNICATIONS OFFICER
Pi Kappa Alpha Fraternity
December 2014 - December 2015
Negotiated and acquired a sponsorship/partnership with university athletics program worth ~$10k
Managed all social media aspects of the organization
Created recruitment marketing campaign resulting in the largest recruitment class in the nation
SOCIAL MEDIA & MARKETING COORDINATOR
Cal State Fullerton Associated Students, Inc.
May 2015 - May 2016
Managed and facilitated marketing projects from start to completion for students groups
Integrated marketing, public relations and advertising into campus wide campaigns
Assisted with all public relations efforts including: media relations, press releases and ad copy
Promoted events and organizations by managing Facebook, Twitter, Instagram, and Snapchat
MARKETING & PUBLIC RELATIONS INTERN
Susan G. Komen Orange County
March 2015 - August 2015
Assisted marketing team with the promotion of Susan G. Komen Race for the Cure and Pink Tie Ball
Procured volunteers and sponsors for all major and local events
SPORTS MARKETING INTERN
Cal State Fullerton Athletics
September 2014 - May 2015
Managed social media accounts to increase community and student engagement at athletic games
Assisted marketing team with all game activities to increase engagement with crowd
FAQÂ (FREQUENTLY ASKED QUESTIONS)
Questions that are frequently asked
WHEN DO YOU GRADUATE?
I am graduating May 2017 with a B.A. in Business with a Marketing emphasis.
WHAT JOBS ARE YOU LOOKING FOR?
Anything related to marketing, preferably in the advertising/entertainment industry but I am open to anything.
HOW TALL ARE YOU??
6'4" technically 6'3 3/4 but shhhhh don't tell anyone
HOW DID YOU GET THAT TALL?!
I don't know..
BUT YOU'RE ASIAN??!
Wait what, I am?!
WHAT DID EAT TO GET SO TALL?!?!
Um, I guess hot cheetos & orange soda?
